Very cool news for you eco-minded fashionistas — now, when you purchase an Elemental Threads bag with Google Checkout, you can invest an additional 1% of your order to reduce the carbon footprint generated by the production of your handbag! Also, you get to choose among eight different carbon offset projects — like hydro, wind and geothermal power — and see the pounds of CO2 that will be offset. You also get a tracking number to monitor the offsets you purchased, how cool is that? Find more information about the carbon offset projects here.
ShopGreen™ is a new web application developed by the startup GreenWorld. Launched in March 2009, GreenWorld’s mission is to become the leading carbon market web application solution for companies and their customers.
eThreads meeting ShopGreen was pure serendipity. Our incredible web designer, Case Prince, also works for the award-winning RED Interactive Agency. His colleague, Jason Sperling, is the driving force behind ShopGreen and a fan of Elemental Threads. He suggested that we partner up to be among the first businesses to use ShopGreen. We were thrilled about the opportunity because ShopGreen’s mission aligns perfectly with eThreads’ focus on social and environmental responsibilities. We can’t wait to see how many carbon offsets our fabulous customers rack up!!